Simon Sustainability Report 2018

SUSTAINABILITY FOCUSAREAS

PROPERTIES | CUSTOMERS | COMMUNITIES | EMPLOYEES

CUSTOMERS

ENGAGING WITH OUR SHOPPERS At Simon, we are laser focused on continually enhancing the customer experience. Virtually every decision we make reinforces this commitment. We’re reinvesting billions of dollars in our centers, transforming them into premier community gathering spaces that encourage shoppers to linger and spend the day in an inviting, engaging retail environment. Innovative customer services and amenities continue to be a priority. Each engagement is an opportunity to better serve our shoppers, creating the kind of exceptional, elevated experience that builds loyalty and drives return visits. We’re also investing in the future innovation of retail technology that makes shopping easier and more convenient.

Highlights include: —More robust omni-channel marketing and sales capabilities —Customer service chat bots —Traffic measurement —Enhanced WiFi and data capabilities —Upgraded mall mapping/routing —Best-in-class digital communication —Various parking amenities including valet and reservations —Simon Quickeats dining amenity —Disney Jr. branded play areas —EV Charging Stations —Support for movie times, trailers and tickets —Rolled out the What's New Now program to 80+ centers —Mall-wide product search — Interactive digital directories

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SUSTAINABILITY REPORT 2018

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